You Followed the Recipe. So Why Did It Fail?

You followed the recipe, weighed out everything perfectly. You even bulk fermented for exactly as long as the recipe told you to. And yet somehow you still ended up with a dense, gummy, disappointing loaf (again).

It's not you, it's your bulk fermentation! Mastering bulk fermentation is the single most important thing you can do to improve your sourdough baking (and also one of the most confusing). Grab my free toolkit to demystify bulk fermentation and start reliably pulling beautiful loaves out of the oven every time.

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Sourdough Can't Tell Time

That six-hour bulk fermentation time probably worked perfectly for the person who wrote the recipe…in their kitchen. But your kitchen is different! Your room might be warmer or cooler, your dough might start at a different temperature, and even your own kitchen can change dramatically from one season to the next.

So while a recipe's timing can give you a useful starting point, it can't tell you exactly when your dough will be ready. That's exactly why you should be watching your dough, and not the clock! This toolkit will help you learn to recognize the signs of good fermentation so you have a better sense for when to divide and shape no matter what recipe you're following.

What You'll Get

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Bulk Fermentation Cheat Sheet

A quick-reference guide to stick to your fridge, to help you decide what % rise to aim for (whether you're doing a same-day bake or overnight cold proof).

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Bulk Fermentation Tracker

Keep track of your dough, your fermentation, and your results so you can hone in on exactly what works in your kitchen.

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Is Bulk Fermentation or Proofing Done?

A handy guide to recognize the signs that your dough is ready.

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Sourdough Crumb Guide

Photos of under, over, and perfectly-fermented bread to help you recognize how your bread turned out and get better with each bake!

Get my FREE Bulk Fermentation Toolkit

Hi, I'm Joanna.

Nice to meet you!

I'm the self-taught baker behind Lowbrow Fancy. I love taking things that make baking seem complicated or intimidating, and making them doable in your own kitchen.

​​My tutorial for making sourdough starter​ uses a completely different method than most tutorials do, and it has helped thousands of bakers finally be successful with making their own from scratch! I brought the same approach to making this toolkit because I want to help you feel confident with baking sourdough!

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